UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549


FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934







Date of Report: August    15, 2011

(Date of earliest event reported)




Lithia Motors, Inc.

(Exact name of registrant as specified in its charter)





OR

(State or other jurisdiction 
of incorporation)


001-14733

(Commission File Number)


93-0572810

(IRS Employer 
Identification Number)






360 E. Jackson Street, Medford, OR

(Address of principal executive offices)

 

97501

(Zip Code)




541-776-6401
(Registrant's telephone number, including area code)




Not Applicable
(Former Name or Former Address, if changed since last report)








Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:


 
o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

 
o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

 
o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

  

 
o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

  





Item 7.01. Regulation FD Disclosure



On August 15, 2011, Lithia Motors, Inc., an Oregon corporation, announced that senior management will present at the BB&T Auto Aftermarket Conference on August 17, 2011 in New York City, New York. A copy of the press release is attached hereto as Exhibit 99.1 and is incorporated herein by reference.

Item 9.01. Financial Statements and Exhibits





(a) Financial statements:

             None

(b) Pro forma financial information:

             None

(c) Shell company transactions:

             None

(d) Exhibits

             99.1       Press Release of Lithia Motors, Inc. dated August    15, 2011




SIGNATURE

      Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be
              signed on its behalf by the undersigned hereunto duly authorized.








Dated: August    15, 2011



LITHIA MOTORS, INC.

By:  /s/ Christopher S. Holzshu                      

     Christopher S. Holzshu

     Senior Vice President and Chief Financial Officer







Exhibit Index



Exhibit No.
Description


99.1
Press Release of Lithia Motors, Inc. dated August    15, 2011