New York, USA

B-fit, a science-backed women's wellness brand with Latin roots, is expanding its presence in the United States with a portfolio designed to make ingredient science more accessible, understandable and relevant to women's everyday lives.

Created by women for women, B-fit is built around a simple belief: women's wellness is not one-size-fits-all. From hormonal and metabolic wellness to energy, movement, rest and everyday wellbeing, the company develops supplements designed to accompany women's evolving needs throughout different stages of life.

B-fit calls this approach its "Hacks for Life" philosophy-science translated into practical solutions for real life.

As the brand grows its U.S. presence, its initial portfolio will spotlight three increasingly relevant areas of women's supplementation: inositol, omega-3 and magnesium.

A Closer Look at Inositol

One of B-fit's hero categories is inositol, an ingredient that has received growing attention within women's metabolic and reproductive wellness.

B-fit's Just Inositol combines Myo-Inositol and D-Chiro-Inositol in a 40:1 ratio in an unflavored powder formulation. The brand's Inositol Femme builds on that combination by incorporating Quatrefolic® active folate and N-acetylcysteine (NAC).

Myo-inositol and D-chiro inositol have been studied in connection with women's metabolic and reproductive wellness, including research involving women with PCOS. For B-fit, however, the conversation extends beyond any single ingredient or condition. The brand's goal is to help women better understand what is inside a formulation and the reasoning behind the ingredients they choose.

Omega-3 With Ingredient Transparency

B-fit applies the same philosophy to omega-3 supplementation by encouraging consumers to look beyond the words "fish oil" and understand the concentration of key fatty acids such as EPA and DHA.

According to company specifications, B-fit Smart Omega 3 provides 1,080 mg of EPA and 720 mg of DHA per serving, derived from salmon and fish oil and made with Epax-sourced omega-3.

The formulation reflects the company's broader emphasis on ingredient transparency, sourcing and helping consumers understand what they are incorporating into their daily wellness routines.

A Marine-Sourced Approach to Magnesium

Completing the initial hero portfolio is B-fit Marine Magnesium, which uses magnesium of natural marine origin sourced from the French Mediterranean. The product is positioned as part of an everyday wellness routine supporting normal nervous-system and muscular function.

Together, the products represent the company's approach to what it calls:

"Science Made for Women. Solutions Made for Real Life."

"Women deserve to understand what they are putting into their bodies and why," said Brenvita, Founder of B-fit. "Our goal with B-fit is to take the science behind women's wellness and turn it into practical solutions women can actually understand and integrate into their lives."

Latin Roots, Global Vision

While B-fit is proudly rooted in Latin heritage, its U.S. vision extends beyond any single demographic.

The company sees an important opportunity to build a meaningful connection with Latina women in the United States while simultaneously positioning B-fit as an inclusive women's wellness brand for a broader American audience.

That distinction is central to the company's expansion strategy: celebrating its Latin identity while recognizing that women's wellness needs are diverse, individual and constantly evolving.

B-fit enters this next stage with an established digital community. Company materials report approximately 260,000 Instagram followers around the B-fit community, while founder Brenvita's social platforms reach audiences in the millions.

As the brand expands its U.S. footprint, B-fit plans to combine product education, wellness experiences, community activations and creator partnerships to introduce more women to its approach to everyday wellness.

About B-fit

B-fit is a science-backed women's wellness brand created by women for women. Rooted in Latin heritage and designed for a global community, B-fit develops supplements created to support women's evolving wellness needs across areas including hormonal and metabolic wellness, energy, movement, rest and everyday wellbeing.

According to the company, B-fit supplements are developed with health professionals, nutritionists and doctors, and the brand works with specialized ingredient suppliers across its portfolio. Its approach combines science, ingredient transparency and practical solutions designed to integrate into women's everyday lives.

B-fit: Science made for women. Solutions made for real life.

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