Introducing Waffle Home, the Family Landline for Kids Who Aren't Ready for a Smartphone

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A modern take on the family landline, Waffle Home is now available for pre-order, offering kids a simple and safe way to call friends and family without social media, apps, or endless scrolling.

Waffle, the screen-free device company for kids, today announced that Waffle Home is now available for pre-order in the U.S. Designed as a modern take on the family landline, Waffle Home gives kids 5 to 12 the freedom to communicate with family and friends while giving parents confidence in who’s on the other end. Available for $119 in Mint Green, Graphite Black, and Purple Gumdrop, customers can pre-order Waffle Home at Walmart, Best Buy, and wafflekids.co, with additional retailers coming soon.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20261001433254/en/

Waffle Home is now available for pre-order at Walmart, Best Buy, and wafflekids.co, with additional retailers coming soon.

Waffle Home is now available for pre-order at Walmart, Best Buy, and wafflekids.co, with additional retailers coming soon.

"In fifteen years of working with families, the conversation I have most often starts with a parent who bought a smartphone because they wanted to be able to reach their kid - and got a hundred other things they never asked for," said Dr. Brad Marshall, psychologist (registered in Australia), Director of The Screen & Gaming Disorder Clinic, and a member of Waffle's founding team. "Kids don't need a feed to feel connected. They need to be able to call the people who love them, and they need practice doing it."

As parents increasingly look for healthier alternatives to screens, Waffle Home narrows the question. Not when to hand a child a smartphone, but how they call a friend before they have one. The result is a first phone built around what kids actually need it to do.

Key Features:

  • Call From Anywhere: Whether they’re making a snack in the kitchen or hanging out in the living room, kids can call friends and family from anywhere in the house. With Wi-Fi calling and a cordless handset, Waffle Home goes wherever they go instead of staying tethered to a single table.
  • Leave a Note: Can’t pick up? In addition to calls, kids can send a quick voice note to share a story, say hi, or leave a message for later, allowing conversations to continue even when everyone isn’t available at the same time.
  • See Who’s Calling: Caller ID gives kids a heads-up before they answer, so they always know who’s on the other end of the phone.
  • Your People, Your Call: Parents decide exactly who their kids can call and who can call them, keeping conversations familiar, trusted, and parent-approved. With international calling, Waffle Home makes it easy for kids to stay connected with family and friends around the world.
  • All Talk, No Scroll: No social media, apps, or endless scrolling. Just a screen-free way for kids to have conversations and connect with the people they love.
  • Parents Stay in Control: Directly in the Waffle Hub app, parents can manage contacts, schedules, settings, and the family’s Waffle devices, all in one place, giving parents control without hovering over every call. Quiet hours make it easy to set boundaries around bedtime, dinner, homework, or family time, while direct 911 calling remains available even during quiet hours, so kids can reach emergency services when they need to (requires working Wi-Fi).

Every Waffle Home includes a Free plan ($0/month): unlimited Waffle-to-Waffle calling, one approved outside contact, voice notes, Waffle Hub, and emergency calling. For families looking for additional flexibility, Home Plus+ is available for $9.99/month and includes everything in the Free plan, plus unlimited approved contacts and international calling to 50+ countries. A 10-day Home Plus+ trial is included with every Waffle Home.

Waffle Home will begin shipping on October 30, 2026, and available in select Walmart, Best Buy, and additional retail stores nationwide. Waffle Home is one piece of an expanding lineup of screen-free communication devices from Waffle, built to grow with kids as their independence does.

About Waffle
Waffle makes screen-free communication devices for children aged 5–12. Combining voice-first communication, parental controls, and rugged design, Waffle gives kids more independence while giving parents peace of mind. Built by parents for parents, Waffle believes childhood should be filled with conversation, adventure and real-world connection, not endless screen time. Its promise is simple: no screens, no ads, and no selling children's data. Waffle exists for one reason: to help kids talk to the people who matter most. For more information, visit wafflekids.co.

Media Kit
View or download Waffle Home images here

Designed as a modern take on the family landline, Waffle Home gives kids 5 to 12 the freedom to communicate with family and friends while giving parents confidence in who’s on the other end.

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