POTTERY BARN KIDS LAUNCHES COLLABORATION WITH TUTU DU MONDE

The New Collection Brings Tutu du Monde’s Ethereal and French Ballet-Inspired Designs to Nursery & Kids’ Rooms

Pottery Barn Kids, portfolio brand of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announced today a new collaboration with Tutu du Monde, the popular children’s fashion brand renowned for ethereal, hand-embellished tutus and couture-inspired dresses. The exclusive Tutu du Monde for Pottery Barn Kids collection translates the fashion brand’s signature aesthetic—delicate tulle, intricate embellishments, and soft, romantic palettes—into a curated assortment of bedding, décor, and accessories designed to inspire imagination and creativity at home.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260331161083/en/

Tutu du Monde x Pottery Barn Kids

Tutu du Monde x Pottery Barn Kids

“Tutu du Monde brings a new layer of fantasy to Pottery Barn Kids,” said Jennifer Kellor, President, Pottery Barn Kids. “This heirloom-quality collection expands our assortment of imaginative designs, bringing a sense of wonder and delight to our customers.”

“We are delighted to collaborate with Pottery Barn Kids on this collection, which is the perfect way to expand the whimsical world of Tutu du Monde,” said Andrea Rembeck, Founder and Creative Director, Tutu du Monde. “Our mission has always been to celebrate the magic of childhood and inspire imagination, and this partnership allows us to bring that same sense of fantasy and creativity into children’s homes through décor, bedding, and accessories that complement our iconic designs.”

From layers of fine tulle in dusty pastels to shimmering sequins and starry accents, the new Pottery Barn Kids collaboration captures Tutu du Monde’s signature soft and romantic magic. The collection spans key categories including magical bedding, whimsical backpacks; and decorative accessories such as canopies, lighting, rugs, mirrors, storage solutions, and Pottery Barn Kids’ Iconic Anywhere Chair ®. Fantasy meets function with pajamas, baby gifting and bath, offering a cohesive and elevated approach to children’s interiors.

For more information about Tutu du Monde for Pottery Barn Kids, please visit: www.potterybarnkids.com. Follow along on social @potterybarnkids and @tutudumonde.

ABOUT POTTERY BARN KIDS

Introduced in 1999, Pottery Barn Kids offers exclusive home furnishings available online and in stores globally to create kid-friendly, eco-conscious, stylish, and innovative spaces. Pottery Barn Kids’ mission is to bring the utmost in quality design, sustainability, and safety into every family’s home. Products are rigorously tested to meet the highest child safety standards and are expertly crafted from the best materials to last beyond the childhood years. Pottery Barn Kids is a member of Williams-Sonoma, Inc. (NYSE: WSM) and participates in The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the family of brands.

ABOUT WILLIAMS-SONOMA, INC.

Williams-Sonoma, Inc. is the world’s largest digital-first, design-led and sustainable home retailer. The company’s brands — Williams Sonoma, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, West Elm, Williams Sonoma Home, Rejuvenation, Mark and Graham, and GreenRow — represent distinct merchandise strategies that are marketed through e-commerce, direct-mail catalogs, retail stores, and business-to-business. These brands collectively support The Key Rewards, our loyalty and credit card program that offers members exclusive benefits. We operate in the U.S., Puerto Rico, Canada, Australia and the United Kingdom, and have unaffiliated franchisees that operate stores in Mexico, South Korea, India and the Philippines.

ABOUT TUTU DU MONDE

On a mission to celebrate the fleeting years of childhood with magical dresses that inspire play, imagination, and self-expression, Tutu du Monde enriches every little girl’s desire to dream. Conceived by designer Andrea Rembeck, the brand is guided by her unwavering commitment to creativity, authenticity, and craftsmanship.

Capturing the spirit, innocence, and freedom of childhood, the essence of Tutu du Monde shines through each exquisite piece. From the signature tutu dresses, to seasonal collections featuring perfectly coordinated hair accessories, capes, ballet slippers, and now also swim and resort wear.

Celebrating the imaginations of little (and big) girls the world over, each Tutu du Monde piece is truly unique— just like its wearer— and is perfect for all occasions, from playing dress-ups to being a flower girl. A Tutu du Monde garment is designed to be treasured for decades to come, creating powerful memories before being passed on through the generations.

WSM-PR

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