The Newest Addition to The Lawn Mower Family Expands the Category-Leading Grooming Portfolio

MANSCAPED^®, the global men's grooming company and lifestyle consumer brand, today unveiled The Lawn Mower^® Go, a new ball and body hair trimmer that delivers trusted performance in a streamlined design. Built for the modern man’s active lifestyle, The Lawn Mower Go features a slim, sporty, lightweight profile engineered for easy handling and precision trimming. From dorm rooms to weekend getaways, The Lawn Mower Go is a reliable grooming essential that’s ready whenever and wherever you are.

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Introducing The Lawn Mower® Go by MANSCAPED – a streamlined ball and body hair trimmer that delivers trusted performance for everyday grooming.

“Not every guy is looking for all the bells and whistles. Some just want a trimmer that’s reliable and gets the job done,” said Geoff Rittmeyer, Sr. Product Manager, Hard Goods at MANSCAPED. “As the category creator of below-the-waist grooming, we know every man’s needs are different. Our goal is to offer a range of high-quality tools that give consumers the flexibility to choose what works best for them.”

The Essentials Dialed In

The Lawn Mower Go ($49.99) expands The Lawn Mower lineup with an approachable, easy-to-use trimmer designed specifically for groin grooming.

Key Product Features:

• Purpose-Built for Sensitive Areas: Features a SkinSafe^®* ceramic trimmer blade designed to help reduce the risk of nicks and cuts, paired with a compact, ergonomic grip for improved control and a more comfortable grooming experience. Includes adjustable comb attachments (3-5 mm and 7-9 mm) for customizable trim lengths.
• Thoughtful Details: Its waterproof** design allows for wet or dry use and easy cleaning, while the integrated LED spotlight improves visibility in hard-to-see areas.
• Made for Everyday Routines: With up to 60 minutes of runtime, The Lawn Mower Go is designed to keep up with everyday life. USB-C charging, a travel lock, and a built-in sport strap make storage and grab-and-go grooming simple.

Availability

The Lawn Mower Go is available in two colorways, Granite Gray and Mineral Blue. Granite Gray is available at participating retailers nationwide and on Amazon outside of North America. Mineral Blue is exclusive to Amazon in the United States and Canada. Pricing varies by region.

Easy to handle. Easy to trust. So, what are you waiting for? Give mancare a go.

* SkinSafe^® Technology does not guarantee cut protection.
** IPX7 rated to protect against immersion in up to one meter of fresh water for up to 30 minutes. Learn more at www.manscaped.com/waterproof.

About MANSCAPED^®

Founded by Paul Tran in 2016, San Diego-based MANSCAPED^® is the global men’s lifestyle consumer brand and male grooming category creator trusted by over 14 million men worldwide. The company offers a diversified portfolio of premium tools, formulations, and accessories designed for head-to-toe grooming and self-care. MANSCAPED products are available in 40 countries through manscaped.com, on Amazon in more than 100 countries worldwide, and at major retailers including Target^®, Walmart, CVS, Best Buy, Costco.com, Military Exchanges, and many more internationally. For more information, visit manscaped.com or follow on Facebook, Instagram, X, TikTok, Tumblr, and YouTube.

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