Belle Bonica Luxe Corp. / BlockChain Loyalty Corp. Announces Closing of Definitive Agreement with Hong Kong-based AI-Marketing firm Touchpoint, Acquiring 12.5%

PORTLAND, OR and MONTREAL, QC / ACCESSWIRE / November 15, 2023 / Belle Bonica Luxe Corp. / BlockChain Loyalty Corp. (OTC PINK:BBLC) is pleased to announce the signing of a Definitive Agreement with Sinoex Limited Dba Touchpoint, a Hong-Kong based AI (Artificial-Intelligence) and marketing firm, acquiring 12.5% of Touchpoint on October 20^th, 2023. This strategic acquisition is part of BBLC's plans to create recurring organic revenue streams; by not only utilizing the services of Touchpoint's technology to drive sales toward its wholly owned subsidiary True + Luscious; but also offering and recommending its use by other brands that BBLC acquires in the near future. BBLC believes that the possibilities of generating income are threefold and very encouraging. One, being through Touchpoint's existing customers; another, as an increased spotlight by AI-generating advertisements geared at driving traffic and sales towards True + Luscious' website www.trueluscious.com; and the third via signed contractual agreements with Touchpoint, by its subsidiaries.

Transaction terms:

BBLC will pay the value of $730,000.00 in Consideration Shares & cash and will jointly raise capital for Sineox Limited Dba Touchpoint in the amount of $102,000. The Consideration Shares have a per unit value of $0.42 USD. The transaction will be broken down into 3 segments of 5% and 5% in shares, and 2.5% in cash. Each issuance of Consideration Shares and cash payment will take place over the course of 60 days per segment, until the entire 12.5% is acquired. Sinoex Limited Dba Touchpoint shall issue the same number of units to Belle Bonica Luxe Corp. in-order to consummate the purchase.

"This is an extremely important acquisition that will bring value to BBLC through AI-powered technology and access to sales channels and methods, used by Touchpoint and their team. This is very exciting" said Joel DeBellefeuille, Chairman & CEO of BBLC.

Key takeaways include:

• Synergy in AI Marketing Services: The acquisition of Sinoex by BBLC has the potential to create a synergistic relationship in the field of AI algorithm-based marketing services. Sinoex's expertise in this area can significantly enhance BBLC's capabilities, allowing it to offer advanced marketing solutions to corporations, SMEs, and marketing agencies worldwide.
• Competitive Advantage: By incorporating the AI marketing tool into the operations of its subsidiary companies, BBLC can gain a competitive edge in the market. The tool's ability to provide marketing intelligence and adapt to dynamic market changes can help BBLC's subsidiaries stay ahead of the competition and make informed decisions to maximize their marketing efforts.
• Financial Strength: The steady stream of cash flow and recurring income generated by Sinoex will contribute to the financial strength of BBLC. This increased financial capability can support BBLC's growth initiatives, such as investing in research and development, expanding into new markets, or acquiring other strategic assets.
• Global Expansion: Sinoex's addition to BBLC's portfolio aligns with their global business diversification and expansion strategies. With Sinoex's international presence and expertise, BBLC can leverage their resources to expand its operations into new markets and strengthen its position as a global player in the lifestyle industry.

About Sinoex Limited Dba Touchpoint

Sinoex Limited Dba Touchpoint, headquartered in Hong Kong, is a pioneering company revolutionizing marketing and sales processes to build business intelligence, optimize customer targeting and enhancing business results for business clients around the globe. With advanced data analysis and machine learning capabilities, Touchpoint adopts an omnichannel approach to provide effective, efficient, and accurate solutions.

About Belle Bonica Luxe Corp.

Belle Bonica Luxe Corp. OTC: (BBLC) is dedicated to promoting a lifestyle of health, beauty, and wealth; through the acquisition and development of creative & innovative brands catering to luxury markets that are aimed at improving your way of life, while seeking long-term shareholder value. BBLC's promise is to commit to optimizing shareholder value by continuously sourcing un-paralleled revenue generating brands that match the group's 5 pillars of: "No limits. Passionate. Creative. Innovative. Fun"

For more information visit: www.bellebonica.com

Joel DeBellefeuille, Chairman & CEO
E. joel@bellebonica.com Tel. 1.888.653.1268
To learn more about Joel visit: www.joeldebellefeuille.com Investor Relations: Just3 Public Relations E. ir@bellebonica.com

This press release may contain certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934 as well as relevant Canadian securities laws. These statements relate to future events or future performance and reflect management's expectations regarding future business prospects and opportunities. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Such forward-looking statements reflect management's current beliefs and are based on information currently available to management. In some cases, forward-looking statements can be identified by terminology such as "may", "will", "should", "expect", "plan", "anticipate", "believe", "estimate", "predict", "potential", "continue", "target" or the negative of these terms or other comparable terminology. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties, including, without limitation, the ability to obtain financing and regulatory and shareholder approval for anticipated actions.
The Company does not assume any responsibility to update or revise any past statements regarding plans or projections related to any expected future events in cases where such plans or projections have not materialized or developed as previously stated or expected.

SOURCE: Blockchain Loyalty Corp.